2019
Mindfulness Support AppAs UX/UI designer on this project, I worked directly with the clients to discuss their goals and aid in the extraction of requirements. This project was intended to be an emotional support system for mothers and their mental health. The client had a clear idea of their branding and we worked together to achieve a very calming extension of that brand in the design of this app.
Project Overview
The client for this project was an existing brand that has thusfar worked in the blog space + social media and is hoping to get funding to extend their product into a mobile app. The task was to collaborate on what kind of user experience would best cater to their clientele and quickly deliver valuable and relevant content for them to consume. The final design leverages imagery and custom iconography to provide a sense of inclusivity and calm to the user’s day and to encourage them to experiment with new mindfulness approaches by leveraging a tab based navigation. Allowing them to customize their experience by uploading images of their families as well as where they are in their motherhood journey was key to providing a valuable app for the client’s existing users.